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Entrada at San Marcos is a 336-unit apartment complex in San Marcos, Texas, just outside of the city of Austin. The project will be a new construction comprising a six-building campus, each with three floors. Entrada at San Marcos will have 180 one-bedroom units, 126 two-bedroom units and 30 three-bedroom units. All units will be affordable at 80% of the Area Median Income. Apartment amenities will include a clubhouse with a 24-hour gym, a pickleball court, a community pool and hot tub, a fire pit and grilling area, a playground, and covered parking.

CORE PROJECT DETAILS
Asset Type Multi-Family Residential
Development Type Ground-Up
Previous Use Vacant Lot
Investment Closing Date November 25, 2024
Total Development Area 292,470 SF
Construction Timeframe 24 months post-close
debt
Construction Debt

$54.5M

TOTAL DEBT

$54.5M

OTHER
ASREF II Preferred Equity

$15.0M

Sponsor Equity

$8.8M

TOTAL OTHER FUNDING

$23.8M

Project Impacts

Community
Demographics

44%

Poverty rate

Low

Community Income Status

Community
& Social
Impacts

336

Units of affordable housing built

100%

Of units affordable at less than 80% of the Area Median Income

64%-68% AMI

Typical rent cap for most units

Economic
Development
Impacts

Alignment with City of San Marcos – Strategic Housing Action Plan

Alignment with San Marcos Community Development – Housing Needs Assessment

Environmental
Impacts

National Green Building Survey Bronze Certification

Energy Star 100 Design Score

Installation of energy-efficient HVAC

Project Impacts

Employment,
Economic &
Fiscal Impacts

236

$362.5M

 


 

7%

Low-Income
Accessible Jobs

Economic
Development
Impacts

X

Projects in
Economic Zones

X

Alignment with
Economic Dev Plans

Community
& Social
Impacts

1,917

Housing Units Built

84%

Low-Income
Affordable

7%

Workforce
Housing

Environmental
Impacts

21

Repurposed Vacant Buildings
(1,845,549 SF) out of 58 total
Units Built Buildings (2,130,421 SF)*

LOCATION & CENSUS TRACT MAP

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American South Capital Partners collects each project's census tract income level at the time of close as part of CRA reporting guidelines. Source: Federal Financial Institutions Examination Council Geocoder.

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About the Developer

HELU was founded in 2020 and is made up of three distinct entities: Helu Capital, Helu Residential (Property Management), and Helu Development. The team’s experience includes the development of more than 6,000 multifamily units across the United States, the acquisition of more than 1,000 units in Texas and Idaho, and the management of more than 30,000 units across the country.

Site Background & Location

AREA PROFILE
Location 194 Riverwalk Dr, San Marcos, TX
Area Austin Metropolitan Statistical Area
LMI Community Status Low
Unemployment Rate 6%
Poverty Rate 44%
% Minority 60%

Entrada at San Marcos will be in San Marcos, Texas, which is part of the Austin Metropolitan Statistical Area. The City of San Marcos is located on the eastern edge of the Texas Hill Country. The city is positioned on IH-35 between the two major metropolitan areas of Austin and San Antonio. San Antonio is located approximately 45 miles to the south while Austin is located approximately 25 miles to the north. San Marcos is the county seat of Hays County and is the center of governmental activities associated with the county.

ASREF CRA Analysis

ASREF II’s $15.0 million preferred equity investment in Entrada at San Marcos will promote economic development in a designated low-income community by providing accessible housing.